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Blogs

Why Life Sciences Startups Fail at Storytelling (And How to Fix It)
By Chelsie Boodoo, Life Science Communications Fellow I’ve attended numerous pitch competitions, watching brilliant scientists present innovations that could reshape healthcare. Yet time after time, I’ve watched founders lose their audience in the first sixty seconds, not because their science

The Art of Simplifying Without Dumbing Down: Communicating Science for Non-Technical Audiences
By Chelsie Boodoo, Life Science Communications Fellow After numerous interviews where scientists kept getting too technical, I realized the pattern. Brilliant researchers would dive into methodological details, jargon-heavy explanations, and complex pathways within the first thirty seconds. Meanwhile, our listeners

The Strategic Partnership Playbook: Insights from Life Science Communications Fellows
How do we bring science from the lab and into the world?
This question served as a backbone to the work of the fellows during the Life Science Communications Fellowship with Ruby Leaf Media. As pivotal as scientific research

PitchMI 2025: Storytelling Meets Science in Michigan’s Biotech Hub
This year’s PitchMI brought together founders, scientists, and investors across Michigan’s life sciences and healthcare ecosystem, spotlighting how storytelling can be just as powerful as science when introducing transformative ideas.
From AI-driven hospital solutions to digital health platforms redefining patient

Understanding Risk and Reward in Med-tech Investments
Balance risks and rewards in med-tech investments. Discover strategies for informed decisions and long-term success.

Black-Founded Startups Funding Still Stagnant
Black-founded startups face alarming declines in funding. Discover the challenges and the need for equitable venture capital access.
Podcasts
Dr. Marquicia Pierce, PhD, shares advice on what current graduate students and postdoctoral fellows should pursue with their interest in business.
Emily interviews Dr. Marquicia Pierce on transitioning from academia to entrepreneurship, leveraging PhD skills for startups.
Strategic areas to be covered include: intellectual property, product development, commercialization, reimbursement, etc.
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